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The Superb Beauty of #doccetteria at Cersaie 2019

22-07-2019


Damast, a company specialized in showers, shower heads and ups and downs, from 23 to 27 September 2019 returns to Cersaie in Bologna, the international event dedicated to bathroom furniture and surface design.

For the Stand, the same location as last edition: Hall 30 – Parking A41. On the other hand, the mood chosen this year is different: from the exotic layout, a hymn to nature, of 2018, to an environment marked by essential elegance and rigorous simplicity, sublimation of that “Superb Beauty” that is the leitmotif of the latest Damate campaign. 


A choice of style that will materialize in the chromatic contrast between black and white, the two dominant colors within the installation. The sense of hospitality will be the common thread to present the concept of home-company of which Damast is an expression: “The goal – says Concetta Mastrolia, CEO of Damast – is to propose a welcoming space where you can learn about the Damast world, the same sense of welcome that we want people to feel when entering the shower”. 


And again, with regard to the presence of the company at this international event: “Customers today are no longer just looking for the product – continues Mastrolia – but service and competence, so interfacing directly with the manufacturer becomes fundamental. Our goal is to convey product awareness to them. 


And again, with regard to the presence of the company at this international event: “Customers today are no longer just looking for the product – continues Mastrolia – but service and competence, so interfacing directly with the manufacturer becomes fundamental. Our goal is to convey product awareness to them. 


Damast will also bring the beauty of contemporary art to Cersaie. The reception area will be at the same time living room and small gallery of author photos. In fact, a selection of the shots, also in black and white, that the photographer Maurizio Galimberti has created for the company, applying his famous technique of mosaic of snapshots to Damate products, reinterpreting them and expressing them through his vision as an artist, will be exhibited. An opportunity that Damast wanted to take to tell the world about the strong sensitivity for art that has always pervaded and distinguished the company specialized in #doccetteria.

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